| Body shape |
Minnow, crankbait, jerkbait, popper, pencil bait, swimbait, VIB or custom shape. |
Determines mold structure, assembly method, swimming action and painting difficulty. |
| Length and weight |
Target length, body weight, weight tolerance and size range. |
Affects casting distance, swimming balance, hook selection and packaging. |
| Action requirement |
Floating, sinking, suspending, rolling, wobbling, walking, popping or vibration action. |
Action affects internal weight, lip shape, buoyancy and sample testing. |
| Swimming depth |
Shallow, medium, deep diving, surface action or sinking presentation. |
Diving depth depends on lip design, body buoyancy, line angle and weight balance. |
| Internal structure |
Rattle ball, fixed weight, moving weight, magnetic weight transfer or no rattle. |
Internal design affects action, sound, casting distance and tooling complexity. |
| Painting and finish |
Solid color, scale pattern, transparent body, metallic finish, UV, glow, holographic foil or clear coat. |
Complex painting needs sample confirmation and stricter color/finish QC. |
| Hooks and split rings |
Hook size, treble hook grade, split ring size, saltwater grade or buyer-specified hardware. |
Hardware affects cost, strength, corrosion resistance and final retail positioning. |
| Packaging |
Bulk bag, blister card, header card, box, barcode, warning label or FNSKU. |
Retail packaging can have separate MOQ, artwork setup and approval lead time. |